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For my senior thesis, I worked with a team of 10 other peers to establish a pop-up auction house and host a one-night evening sale. As group leader and graphic designer, I was in charge of developing VonBrandt & Roe's core concept and brand identity as a contempory auction house.

Some promotional items for VonBrandt & Roe included email newsletters, flyers, social media banners, label stickers, and a 16-page full-color catalogue.

A carefully selected color palette of primary and secondary colors to capture the essence of a newly established, yet refined contemporary auction house. Sans serif fonts with all caps accents were used to further highlight VonBrandt & Roe's millennial spirit and vision.

Some spreads out of the 16-page catalogue including featured artworks, absentee bid form, artist biographies, and sales information.

Newsletter notices with matching envelope, artwork information label, and cover of stock list.